Love it or hate it, the USA’s number one selling shots brand has made its way onto Singapore’s shores.
Made famous as a party beverage, Fireball Cinnamon Whisky is produced using Canadian whisky and infused with real cinnamon. The 33% ABV liqueur is also known for its easy-drinking sweetness and surprisingly spicy aftertaste.
Beyond being a libation, Fireball Cinnamon Whisky produced by the Sazerac Company is a culture, where imbibing it is a partaking of a social ritual – one about having a good time with good company.
[Read more: The Glenfiddich Grand Yozakura is the first single malt Scotch finished in awamori casks]
At launch, bottles of Fireball will be made available at convenient locations such as selected 7-Eleven stores, Caltex and SPC petrol stations, as well as at mini-marts islandwide.
In addition to the usual 750ml bottle sizes, party-friendly 50ml and 100ml formats are also being sold. It is recommended to enjoy Fireball as ice-cold shots or in cocktails.
Head over to www.fireballwhisky.com for more information.
[Read more: Westward Whiskey unveils new wine and stout barrel finished expressions]